Our Story

Party Blvd FamilyIn 1947, our Papaw opened the Dreamland Drive-In
in Asheville, NC.   Years later, he passed down the business to our father, Joe Pless, who shaped our lives and taught us how to celebrate special occasions with style.  Dad never missed a chance to have fun with his family and friends. 

Throughout our childhood, the Pless house was the hub of the neighborhood.  Our mom and dad hosted every type of party imaginable...including cookouts after ballgames, 4th of July celebrations, scouting events and church socials.  We learned at an early age about the importance of caring for our community.

For this reason, our family loves the 50's, which was a simpler, safer and happier time.  We still remember freshly-made popcorn, funny movies, and laughter echoing through the rows of the Drive-In.  This is the image we want to bring to you as we open the doors to Party Blvd.    Most importantly, we're excited about helping you plan special memories with your own families.   Just like our father taught us many years ago...you're welcome to our home with open arms!

Stroll Party Blvd. with us!    ~The families of Debbie & Mike Harris and Judy & Dusty Pless~